PROGRAMME: Regional funds
SPECIFIC OBJECTIVES: To enhance a site managed by Fondation Grand Paradis by complementing the existing service with a new service based on generative artificial intelligence technology. To offer visitors an innovative, multilingual, high-quality experience, available 24 hours a day, 7 days a week, and integrated with the other services already provided by Fondation Grand Paradis. To raise awareness of this new technology, test its effectiveness by collecting user feedback, and share the results at regional level with a view to implementing similar services in the future.
DURATION: 13 months, until 31 November 2025
TOTAL AMOUNT: €144,000.00
AMOUNT ALLOCATED TO THE GRAN PARADISO AREA:
€144,000.00
ROLE OF FONDATION GRAND PARADIS: Entity appointed by the Autonomous Region of Aosta Valley – Technological Systems Unit
Artificial Intelligence has undergone extraordinary acceleration over the past year. Many major tourism operators are already using it to personalise travel experiences, automate processes, develop simpler products, and manage customer care.
“SIBILLA – Sistema di Indagine Basato su Intelligenza Artificiale come Laboratorio di Lettura e Analisi del Gran Paradiso” (Artificial Intelligence-Based Research System as a Laboratory for the Interpretation and Analysis of Gran Paradiso) is an acronym evoking an intelligent system designed to help visitors discover Italy’s first National Park and its natural and cultural heritage.
With the aim of complementing visitor reception and tourist information services relating to the Gran Paradiso National Park and the natural and cultural sites managed by Fondation Grand Paradis, the project will supplement the existing services with an artificial intelligence-based solution offering visitors an innovative experience available 24 hours a day, 7 days a week. The artificial intelligence database will be expanded and supervised by the human expertise of the staff involved in the service.
An initial pilot phase of SIBILLA secured funding through the collaboration between Fondation Grand Paradis and the Technological Systems Unit of the Autonomous Region of Aosta Valley, following the interest generated within the working groups of the “SmartCommUnity” project.
The agreement between the Autonomous Region of Aosta Valley and Fondation Grand Paradis provides for the development of an initial station featuring a generative artificial intelligence system applied to nature-based and cultural tourism in the Gran Paradiso area.
Ownership of the project remains with Fondation Grand Paradis, which intends to expand and further develop it through additional fundraising activities, with the aim of pursuing broader objectives and equipping its services with a tool that will enable the organisation to respond more effectively and efficiently to the needs of the tourism sector while remaining at the forefront of digital innovation.