Interreg V-A Italy-Switzerland Program 2014-20

“SONO – Unveiling Opportunities, Nurturing Potential,” funded under the Italy-Switzerland Cross-Border Cooperation Program 2014–2020, is a project led on the Italian side by Fondation Grand Paradis and on the Swiss side by the HES-SO Valais-Wallis Institute of Tourism, in partnership with the municipalities of Aymavilles, Introd, Rhêmes-St-Georges, Cogne, Saint-Marcel, Orsière, and Evolène.

The project aims to enhance the appeal of “lesser-known” areas—that is, regions characterized by environmental and cultural resources that are still underutilized from a tourism perspective. In particular, SONO’s goal is to give visitors the opportunity to understand and interpret the history, complexity, and diversity of the heritage they encounter, through an experiential journey that highlights the roots and identity that make the destination unique.

The common thread running through the project is storytelling, a shared method through which the various regions reveal themselves to visitors.

PROGRAM: INTERREG V-A ITALY-SWITZERLAND

DURATION: 18 MONTHS

TOTAL AMOUNT: €899,868.00 (Italy) CHF 69,661.15 (Switzerland)

FUNDING ALLOCATED TO THE GRAN PARADISO AREA: €776,868.00

LEAD PARTNERS: Fondation Grand Paradis (Italy), HES-SO Valais-Wallis (Switzerland)

PARTNERS: Municipality of Aymavilles (Italy), Municipality of Cogne (Italy), Municipality of Introd (Italy), Municipality of Rhemes-St.-Georges (Italy), Municipality of Saint-Marcel (Italy), Municipality of Evolène (Switzerland), Municipality of Orsières (Switzerland)